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Groundbreaking Local SEO Services in Houston
They say that if you’re not in the first 5 results on Google, you don’t exist. Thankfully though, Octal Digital is here to help you make sure you do rank for the highest position in Google – so that your potential clients see you and consider you for their needs.
Why Would You Need Local SEO?
The simple answer is: because your local customers are looking for you online – and local SEO services in Houston is how you draw their attention. Octal Digital’s local SEO service packages are created to be integrated with your local marketing campaigns. From localized keywords to site extensions and local-driven content, we’ll do it all for you – so that your Houston business gains the traction it needs to be truly successful.
What Do Our Packages Include?
We take pride in offering local SEO solutions from A to Z so that you don’t have to worry about anything (other than providing great products and/or services to your own customers).
1) Name, Address, Phone Number
Also known as the NAP, your name, address, and phone number are crucial details – not just for customers who land on your websites, but also for search engines trying to rank your pages for users searching for businesses similar to yours. By adding your NAP consistently all across your website, we make it easy for search engines to figure out what your business is all about so that they can “match” you to the best customers searching for your products.
2) Local reviews
Social media is a crucial element of local SEO. Our service package was developed to include local reviews on sites like Foursquare, Yelp, and similar opinion-sharing portals online. By adding your business there and managing your local reviews, we create a dialogue between your business and your customers, making it easier for new clients to trust you – and, in consequence, making it easier for search engines to give you their approval as well.
3) Google My Business
Octal Digital’s local SEO services also include the management, verification, and editing of your information on Google My Business. By making sure your business is correctly listed there, under the right category, and customized with the right photo and description, we help you boost your local SEO and attract more customers in your area.
4) Google Extensions
When used the right way, Google ad extensions can offer your customers and potential customers a lot of information about you and your business, inviting them to visit your site and boost your brand authority. We can integrate these extensions in a seamless way, so that your search returns show your business information (including phone number, address, and reviews). This way, more leads will get in contact with your business.
5) Local Link Building
Link building is an important element of local SEO as well. We use a variety of resources to connect your business with local journalists and bloggers, so that we increase the value of each and every link we place on other websites and boost your local SEO juice.
What Strategies Do We Use for Our Local SEO Clients?
In addition to the aforementioned basics, we also go the extra mile to make sure our Houston SEO clients make the most out of their investment, and we develop specific strategies meant to target local customers:
1) Testing keywords
Not all localized keywords are created alike – and we know this because we’ve experienced it ourselves. As a team of true SEO professionals, we have developed local keyword testing methods – so that we use only the BEST on your website.
2) Responsive Design
This is a crucial element in every website’s SEO strategy – but it becomes even more important for our local SEO clients, specifically because a lot of local customers will land on your website from their smartphones. Therefore, we make sure your web design is fully up to date with the latest best practices in UX and responsiveness.
3) SEO Content
Our local SEO content isn’t just stuffed with keywords – it is completely adapted to your local target audience so that it not only attracts them from the search engines but also helps you move them down your sales funnel to conversion and retention.
4) Schema Markup
Schema coding helps both users and search engines learn more about your business and what it deals with. Our schema integration services will thus help your business gain even more traction on the local SERPs you are aiming for.
5) Local Events
Getting involved in the community is crucial for the success of any local business. We will make sure to reference any local events we might find suitable for your business, helping you reach out, network, and make yourself known in your community.
Here at Octal Digital, we realize that every business is different in its own way. And we realize your needs may not be the same as your neighbor’s. That is precisely why we are open to developing custom local SEO packages to suit you 100% and help you attain the goals you are aiming for with your Houston business.
Contact us today. We’re here to put your business on the digital map – so that real-life clients trust your business and buy from you again, and again!
We are proud to be rated as a Top 10 Web Design Company in Houston & Los Angeles, as voted for in The Drum 2014 Census, a national, industry wide listing across the digital landscape.
What Our Clients Say
Brooke StevensIt was an amazing experience working with Octal Digital. I am very happy with the outcome of my new website and the mobile app.
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